Sitecore
Digital Marketing Suite unifies web content management, analytics and marketing
automation for faster conversions. You’ll be able to easily track and understand
the impact of your Digital campaigns, develop profiles, personalize content
dynamically and take action with analytics immediately. This breakthrough
solution enables your team to get better results without the complexity, time
and costs of multiple third party tools.
Features of DMS:
•
Which search engines did the visitor use?
•
What Network location did the hit come from?
•
What hostname did the visitor hit?
•
Which search words did the visitor search for, when coming to my site?
•
How many page hits have I had?
•
Which countries/cities do my visitors come from?
•
What sites are referring my site and therefore generating visitors for me?
Sitecore DMS Installation
Installation
steps - DMS
Once
all the system requirements are met, Sitecore can be installed in the server.
Following are the steps involved in installing DMS in the Unified setup:
DMS_2.0.0_rev._110818.zip
1. Unzip the
package: DMS_2.0.0_rev._110818.zip.
2.
Open SQL
Server Management Studio, right click Databases, and
click Attach.
3.
Attach
window opens, click add.
4.
Click
Add, and locate the MDF file.
5.
Locate
LDF file and click ok.
6. Add
Connection string entry in web.config.
Open web root
folder of Sitecore (<WebsitePath>\Website\App_Config), edit
connectionstrings.config using notepad. Add the connection as mentioned below.
<add
name="analytics" connectionString="user
id=SitecoreSQLAdmin;password=<PASSWORD>;Data Source=<DATABASESERVER>;Database=Sitecore_Analytics"/>
7. Copy Sitecore.Analytics.config and Sitecore.Analytics.ExlcudeRobots.config file
to the /App_Config/Include/ folder.
8. Modify
existing layouts and put in a <sc:VisitorIdentification
runat="server"/> Web control in the <head> block to
enable automatic robot detection.
9. Restart
IIS.
